The Past 24 Hours Has Been an Utter Disaster for Wells Fargo and Teaches a Major Lesson in Crisis Management

Perfection isn’t something we really expect from companies. In fact, with the amount of interconnectedness we share with products and services we use, not to mention with one another, it’s fairly astounding that things run as smoothly as they usually do. Still, things aren’t perfect–sometimes human error is to blame, and sometimes it’s just the standard old technical difficulty.

That being said, when a crisis ensues, good customer service is all about resolving those snafus gracefully and efficiently. In other words, not how Wells Fargo has handled the past week, much less the past 24 hours. Here’s a quick recap of what happened to catch you up.

On February 1st, the bank confirmed via tweet that there were “issues” with online banking and the mobile app. Wells Fargo apologized, of course:

Source: Inc. 

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